At BairesDev®, we’ve been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley.

Our diverse 4,000+ team, composed of the world’s Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.

As we continue to grow, we are seeking a talented Digital Marketing Specialist to join our dynamic team.

Position Overview: The Digital Marketing Specialist will be responsible for developing, implementing, and managing digital marketing campaigns that promote our products or services. This role requires a data-driven mindset and a passion for staying up-to-date with digital trends to drive engagement, growth, and brand awareness.

Key Responsibilities:

• Develop and Execute Digital Marketing Strategies: Create and manage digital marketing campaigns across various channels, including SEO, PPC, social media, email marketing, and content marketing.
• Analyze Performance Metrics: Monitor, analyze, and report on campaign performance using tools such as Google Analytics, SEMrush, or similar platforms to optimize strategies and achieve key performance indicators (KPIs).
• Content Creation: Collaborate with content creators to produce engaging and relevant content for blogs, social media, and other digital platforms.
• Social Media Management: Manage and grow the company’s social media presence across platforms such as Facebook, Twitter, LinkedIn, Instagram, etc.
• SEO Optimization: Implement on-page and off-page SEO strategies to improve organic search rankings and drive traffic to the website.
• Email Marketing: Develop and execute email marketing campaigns, including newsletters, promotional emails, and automated workflows.
• Market Research: Conduct market research to understand customer needs, industry trends, and competitive landscape.
• Collaboration: Work closely with other departments, including sales, design, and product teams, to align marketing strategies with overall business goals.
• Budget Management: Manage and optimize the digital marketing budget to maximize ROI and ensure cost-effectiveness.

Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven experience (typically 2+ years) in digital marketing roles, including managing campaigns across multiple channels.
• Proficiency in digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, Google Analytics, and SEO tools.
• Strong understanding of SEO, PPC, email marketing, social media, and content marketing strategies.
• Excellent analytical skills and ability to interpret data to make informed decisions.
• Creative thinking with a keen eye for detail and design.
• Strong written and verbal communication skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Preferred Skills:

• Experience with marketing automation tools (e.g., HubSpot, Marketo).
• Knowledge of HTML/CSS for email and web content formatting.
• Certifications in Google Ads, Google Analytics, or other relevant areas.

Benefits:

• Competitive salary
• Health, dental, and vision insurance
• [Other benefits, remote work options, professional development opportunities]

Salary: $25 USD/Hour

Application Process: Please submit your resume and cover letter.

Join a global team where your unique talents can truly thrive!